(02) — Latest
Notes from the studio
Process
7 min
How we quote a build in two weeks
A fixed quote needs a fixed scope. Here is the discovery sprint we run before we name a price, and what you get at the end of it.
Case notes
6 min
The checkout that paid for itself in a month
Fernloop's new checkout lifted conversion from 3.1% to 4.6%. The design was the easy part. Here is what made the numbers move.
AI
9 min
Evals before features: shipping AI that doesn't guess
We write the test conversations before we write the prompt. It's slower for a week and much faster for a year.
(03) — Earlier
From the archive
Engineering
5 min
Why we deploy 31 times a week
Small releases are boring releases. Here is the pipeline that lets our clients ship on a Friday afternoon without holding their breath.
Engineering
8 min
Boring on purpose: how we pick a stack in 2026
The best stack is the one your next hire already knows. Our defaults, and the three questions that make us change them.
Process
6 min
Handover without the cliff edge
Most agency projects end with a zip file and a goodbye. Ours end with your team shipping on their own, and us still on call for 90 days.





